Barcelona: Chinese Tourists Are Active In Buying Luxury Goods In Europe

< p > despite the recent frequency scraping "a href=" http://sjfzxm.com/news/index_f.asp "limit luxury /a >", but still difficult to change the pace of national exit, love "big card" boom is still undiminished.

Only last year, the number of Chinese tourists traveling to Spain increased by 33%, and the per capita consumption rose by 2024 euros.

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< p > the consumption power of Chinese tourists gradually surpasses Japanese tourists and Russian tourists, becoming the most purchasing power international tourists group in Barcelona's luxury consumer market.

According to the latest statistics from Barcelona Tourism Bureau, in 2013, the number of Chinese tourists traveling to Barcelona increased by 16%, and more than 73 thousand of Chinese tourists stayed in four star hotels in downtown Barcelona.

The number of Chinese tourists who visited Spain in 2013 increased by 33%, with an average consumption capacity of 2024 euros per person.

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< p > ValueRetail, the commercial center of Barcelona, is a luxury shopping mall under ROCACompanyStores.

Almost half of the tourist season is Chinese, and most of them are Chinese tourists.

In the paseodeGr CIA CIA of downtown, luxury stores are also the most powerful purchasing power for Chinese tourists.

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One of the main reasons why Chinese tourists < a href= "http://sjfzxm.com/news/index_f.asp" > buy /a > P is that they sell much higher in China than in Spain.

Such as Chanel, Hermes and other brands, more than the general sales performance is sold to Asians, Chinese guests accounted for the majority.

The main reasons are as follows: 1. foreign tourists are shopping in the west when they leave the country, which means that the value added tax can be further discounted. 2., the tourist shopping places generally prefer the discount sales area located in the suburbs (also known as the factory store). Although the location is far away and the goods are not the latest ones, they guarantee relatively low prices; 3., in the two seasons of summer and winter, every year in Spain, there is a general reduction period of statutory commodities. In order to deal with inventory and update commodities, the stores often offer higher discounts (strict law enforcement ensures that businesses do not dare to make illegal actions such as stealing the price tags before the price), and also become an important means to attract tourists to shopping.

From the purchase of goods, Chinese consumers in Spain are willing to buy high-end clothing, leather shoes, leather bags, belts and other commodities, basically are recognized by domestic consumers from Italy, France, Britain and other major brands.

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< p > according to the statistics of the world tourism organization, only 0.21% of the Chinese tourists travelling abroad in 2013 came to Spain, about 177 thousand.

The governments of Barcelona and Spain will strengthen their tourism promotion in Spain.

< a href= "http://sjfzxm.com/news/index_x.asp > > /a > 2020, China will become the largest tourist exporter in the world.

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